Fish: a tap essay

This is a kind of manifesto about the difference between liking something on the internet and loving something on the internet.

It’s also an experiment in a new format: a “tap essay,” presenting its argument tap by tap, making its case with typography, color, and a few surprises.

I created it in 2012, then forgot about it, and ultimately lost the source code. Now, it’s available again: recoded, remastered, expanded.

If you encounter any bugs, please let me know by emailing robin@robinsloan.com or sending a tweet to @robinsloan.

Fish was an object of some curiosity after its release in 2012. Here’s a sampling: Marketplace Tech, Wired, The Verge, The Guardian, Complex, Poynter, Toronto Standard, Kottke.

December 2018, Oakland


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