Threadgoblin

Archived thread by robin on Rosegarden

Well, the twig I posted yes­terday about the weird-sounding crow went a bit viral, by Rosegarden standards, and it got me thinking … 

On a social media plat­form in 2024, a mes­sage from a single human can fan out, unfiltered, and reach thou­sands of others in min­utes.

This is a very strange super­power!! It can be fun, but there’s an edge of danger to it, too … a run­away train kind of feeling.

(That’s why I deleted the weird-sounding crow)

Some­times, it’s not fun at all. A sentence, poorly chosen, calls down a storm of bile. An army of bots glam­ours a divi­sive meme into a mil­lion minds.

What we hear from the oper­a­tors of social media plat­forms is that mon­i­toring com­mu­ni­ca­tion at this scale, pre­venting that harm, is an unprece­dented tech­nical chal­lenge.

That’s true. However … no one asked for com­mu­ni­ca­tion at this scale!

This is a chal­lenge these com­pa­nies designed for themselves; a chal­lenge they enlarged through relentless, inge­nious growth; a chal­lenge they now invoke as if it’s some long­standing problem in fun­da­mental physics.

Like heating a pot to a boil, then com­plaining the water’s too hot to drink 🤔

“What can we do about this scalding substance??” the oper­a­tors of social media plat­forms exclaim … as the burners roar on their highest setting.

Here’s a simple solution:

Cool it down.

No rea­son­able human needs more than 10,000 other humans to read their words within twenty min­utes of writing them.

If someone — a journalist, a celebrity, a pres­i­dent — insists they do need an audi­ence that big, that fast, well … they can start an email newsletter.

There’s no imper­a­tive for any plat­form to pro­vide this strange super­power to the pres­i­dent of the United States or anyone else.

“Start your own” is inter­preted as a killing curse, but really, it’s not. People do it all the time, with newsletters, websites, even apps. Sure, it’s difficult, but reaching a very large audi­ence very quickly ought to be difficult.

(It should require an offering.)

I hear the objection: some­thing some­thing free flow of information … some­thing some­thing mar­ket­place of ideas.

But the people who are really serious about mar­kets know better! Stock exchanges have “cir­cuit breakers” that halt trading when prices move too fast. Some­times the halt lasts a few min­utes; other times, it’s the whole day.

Slowing things down lowers the stakes and reduces the poten­tial for harm.

You know about feed­back, right?

When a PA system screeches, that’s positive feed­back. A voice flows into the microphone, out of the speaker, back into the microphone, out of the speaker again, and again, and again, picking up a bit of ampli­fi­ca­tion each time around, until it becomes an ear-splitting wail.

The master metaphor for social media might just be the PA screech.

There’s another kind of feed­back, called neg­a­tive feed­back. A ther­mo­stat uses neg­a­tive feed­back; so does a human body. When your tem­per­a­ture rises, you sweat, which cools you down. When your tem­per­a­ture dips, you shiver, which warms you up.

Neg­a­tive feed­back is the feed­back of sta­bility and health.

These plat­forms could add neg­a­tive feed­back a hun­dred dif­ferent ways.

Maybe … there could be an upper limit on the audi­ence for any single mes­sage. 10,000 humans? 100,000? (THAT’S STILL A LOT)

Maybe … mes­sages could dif­fuse without limit, but slowly. You want to reach a mil­lion people? Sure! It’s just going to take six months.

Maybe … the same algo­rithms that presently iden­tify pop­ular mes­sages and pro­mote them could have the oppo­site effect, like those cir­cuit breakers in stock exchanges. They could be wired to the brakes instead of the gas.

I can see a future, very clearly, in which all social media plat­forms include mech­a­nisms like these, as a matter of common sense and also of law.

Here and now, I think Rosegarden demon­strates how many prob­lems can be nipped in the bud (SORRY) just by slowing things down.

Besides, titania says the lack of real-time updates makes this site easier for her to maintain. I think that’s telling. Infor­ma­tion doesn’t “want” to flow quickly. The engi­neers who built T could tell you: it’s actu­ally a pain in the ass!

I’m going to put these twigs in the queue now, but they won’t actu­ally appear on Rosegarden until tomorrow. How pleasant.

(This is robin checking in, two hours later. I thought better of one par­tic­u­larly snide com­ment in this thread and came back to delete it before any­thing was even published. See? Slower.)

In the future, we’ll regard today’s net­works run amok the way we regard the scenes you see in classic movies, clouded with cig­a­rette smoke. Sil­icon Valley will be bashful about the wealth it amassed in this reck­less period.

Like the old tobacco towns.

Social media plat­forms should run small, and slow, and cool to the touch.

That’s all I wanted to say.

I’ll go back to posting twigs of crows now.

This is an offering from Robin Sloan. I’m grateful to Vectors Market for their Nature Bold Line icons. You should read How to Do Nothing by Jenny Odell. HONY SOYT QUI MAL PENCE